October 19, 2020 2:15:10 pm
TV viewership score company BARC India has charged Republic TV of misrepresenting its personal and confidential communication, saying it has not commented on the continued investigation into the alleged manipulation of scores.
In a press release, Broadcast Viewers Analysis Council (BARC) mentioned it was cooperating with the legislation enforcement businesses of their ongoing investigation within the Tv Ranking Factors (TRP) manipulation case.
Responding to claims by Republic TV that an e-mail from BARC offers proof of the channel not being concerned in any alleged malpractices, the company mentioned it was “extremely dissatisfied” with the broadcaster’s actions.
“BARC India is very dissatisfied with the actions of the Republic Community by disclosing personal and confidential communications and misrepresenting the identical.
“BARC India reiterates that it has not commented on the continued investigation and with out prejudice to BARC India’s rights, it expresses its dismay on the actions of the Republic Community,” it mentioned.
Mumbai police, on a BARC criticism, is investigating allegations of manipulation of TRP scores. Republic TV is among the 4 channels being investigated.
The BARC assertion got here after Republic TV disclosed what it mentioned was an e-mail dialog between the company’s CEO Sunil Lulla and Republic Media Community CEO Vikas Khanchandani.
As per the TV community’s web site, Khanchandani wrote an e-mail to BARC on October 16, to “verify in public area” that the physique has discovered no infringement by Republic.
“In response to Khanchandani’s e-mail, BARC responded on October 17, by thanking the community for his or her ‘religion within the inside mechanisms of BARC’ and mentioned that ‘if there was any disciplinary motion initiated in opposition to ARG Outlier Media (Republic’s proprietor), then BARC India would have communicated the identical to you together with vital paperwork on your response”,” the web site mentioned.
“Thus, this e-mail proves that BARC didn’t allege any malpractice in opposition to the Republic Media Community,” it added.
Reacting to BARC’s assertion, Republic TV proprietor Arnab Goswami instructed PTI, that the e-mail of BARC confirms that the police commissioner lied. (Mumbai Police Commissioner Param Bir Singh) ought to instantly give up, Goswami mentioned.
BARC didn’t elaborate on the precise components of the e-mail which makes it really feel that the communication was “misrepresented”.
Six folks have been arrested by the police within the rip-off, which allegedly includes inducing houses which kind the pattern set whose TV viewing is monitored to make sure that sure channels get greater scores. The scores are a key influencer of advertiser preferences whereas putting commercials. The police declare it is a “multi-crore” rip-off.
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