Basking within the success of latest net sequence ‘Rip-off 1992: The Harshad Mehta Story ’on SonyLIV, the OTT platform from Sony secure that has new faces as lead actors, NP Singh, MD and CEO of Sony Photos Networks has mentioned that script is the brand new hero.
Crediting the success of the online sequence to its content material that Singh mentioned it has led to an enormous uptick for SonyLIV subscriber base regardless of having unknown and new protagonists and the main focus has now shifted to sturdy storytelling.
Singh was in a dwell dialog with Kailashnath Adhikari, MD, Governance Now through the Visionary Discuss Collection held by the general public coverage and evaluation platform.
He additionally gave the examples of different profitable net sequence like Andekhi, Panchayat, Gullak and Pataal Lok which have been extremely appreciated by the viewers and mentioned the pattern for brand spanking new faces and content material has now begun.
“The main target has now shifted to sturdy storytelling. For me, the script is the hero. If the script is powerful to help it and wish established, sturdy actors …we’ll do it in any other case….power it…will not be one thing we’ll help ….we’ll at all times again good high quality content material with a story that may enchantment to our viewers. You probably have good high quality content material and keep true to the premise and the unique concept it’s certain to achieve success” mentioned Singh.
He was responding to a query on why in contrast to worldwide content material like Cash Heist and Sport of Thrones that function new expertise studious, producers and OTT platforms in India are cautious of placing their cash on new and unknown faces.