NEW DELHI: Ten Sports activities has awarded ITW Playworx the sponsorship rights of the Abu Dhabi T10 (ADT10) season 4. The fast-paced and pulsating ADT10 event is again with its fourth version for all cricket fans all over the world, and can begin from 28 January – 6 February 2021 at Zayed Cricket Stadium in Abu Dhabi.
Underneath the newly-inked deal, ITW Playworx has unique authorisation to market and promote the central sponsorship, in-stadia promoting rights to potential manufacturers for strategic engagement in India, UK and UAE.
ITW Playworx CEO Sidharth Ghosh mentioned, “We’re excited to discover this chance with manufacturers throughout India and globally for season 4 of Abu Dhabi T10. It is going to be thrilling to affiliate with this event and I look ahead to extending this chance to our manufacturers and companions.”
ITW Consulting director Joshey John mentioned, “We’re delighted to safe the rights and associate with such a high-octane cricket league. Via this partnership, it’s evident that the crew shall be crafting multi-faceted promoting expertise for manufacturers to be related for the league and construct join with cricket followers throughout borders. Our in depth expertise on this area will allow us to take pleasure in an thrilling partnership.”
Abu Dhabi T10 League chairman Shaji Ul Mulk mentioned, “We’ve entrusted ITW Playworx with the unique rights for the ADT10 League as they possess huge understanding of working in worldwide cricket tournaments throughout the globe. We consider that this affiliation is not going to solely allow us to achieve new milestones but additionally create extra alternatives for manufacturers globally.”
The rise of the T10 League, the world’s solely Worldwide T10 franchise league, has been exponential. Sanctioned by the ICC and licensed by Emirates Cricket Board, every year, the league’s length, groups, worldwide stars, broadcasters and fan base has elevated. This 12 months the Abu Dhabi T10 shall be dwell on Sony /Sky Sport / Tremendous Sports activities for India, UK, South Africa and MENA.